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FOUR WINNING DECADES...THE STORY GOES ON
3T has always been very clear about its aim – to make cycle components that are strong, safe, light, and look great. Components that riders love. That's where we're coming from. Then and now, that's what we do.
2000s
Danny Summerhill wins the 2009 US U23 National cyclocross championship
3T announces new range of MTB products.
David Zabriskie (Garmin-Slipstream) USA National TT champion 2009, wins Tour of Missouri.
3T becomes a founding member of Cervélo TestTeam; Carlos Sastre captains.
Cancellara wins Gold, Gustav Larsson Silver in Men's TT at Beijing Olympics, using VENTUS aerobar.
Carlos Sastre wins the Tour de France 2008, Andy Schleck is Best Young Rider, CSC Saxo Bank best team: all on 3T bars, stems, and forks.
Cancellara wins Milan–Sanremo (2008).
Completely revised range for 2008 season includes F1-inspired VENTUS aerobar. Fabian Cancellara uses it to win the Tour of California Prologue.
Major investment in advanced CAE. Engineering team is led by Richard McAinsh, former head of composites at Ferrari F1 team (2007).
 • 3T moves home again, to its present location in Madone, near Bergamo.
Erik Zabel wins the Milan–Sanremo Classic four times using 3T.
Mario Cipollini is 2002 World Champion using 3T.
Romans Vainsteins is 2000 World Champion using 3T.
3T starts producing carbon-fiber components.
1990s
Mutant stem wins an ID International Design Award.
3T merges with Gruppo, moves to Caleppio di Settala, near Milan.
Nicolas Vouilloz wins 1994 World’s Junior title with a 3T downhill bar.
3T works with Ross Shafer of Salsa Cycles (USA) to create first MTB range.
ForgeAhead becomes the most-copied and best-selling 3T stem ever.
3T introduces ForgeAhead, the first forged stem for the Aheadset threadless system. Until now, threadless stems were welded.
Prima 220 bar sets a new record for lightness, beaten in turn by the Prima 199.
Italia team is triple champion at the World's using the Bio Quartetto bar (1994).
1980s
3T segments its products into different lines for each type of cycling – Racing Team Service, Amateurs, Sport & City, MTB, RaceProven, and Excursion.
Traceability codes introduced to help troubleshoot warranty claims.
Maurizio Fondriest is 1988 World Champion with 3T.
Scott USA commissions 3T to produce the first triathlon handlebar. The DH bar becomes a new standard.
3T re-locates to Mathi, 30 km outside Turin.
The firm's name changes to 3T (the result of an employee’s mis-spelling).
Dedioniggi retires, but the firm's new leaders continue in his spirit.
TTT becomes the world’s leader in quality handlebar manufacture, exporting 80% of its production to Europe, the United States, and Japan.
Francesco Moser beats the World Hour Record with the first horn-shaped handlebar: 51' 151" (after Moser’s winning distance).
The Competizione bar introduces the first differentiated bending shapes. Each bend is named after a champion – Merckx, Saronni, Moser, Gimondi.
1970s
Series production of road racing bars in the new Al 7075 aluminum alloy.
240 g Superleggero sets the standard for all superlight handlebars.
Superleggera is the world's lightest metal-framed saddle.
TTT ski poles, made of Al 7075 aluminum alloy (Ergal), best-seller in Europe.
1960s
1961: Mario Dedioniggi leaves Ambrosio and founds Tecnologia del Tubo Torinese (TTT) in Turin, north-west Italy.
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